OUR APPROACH
Spot on color and brand icons that tell a deeper story than your average clothes-on-a-garment-rack stylist shot
Katherine’s brand isn’t an influencer brand, it’s not an ig feed full of garment rack shots telling you the next trendiest item to buy. It has a foundation in joy, and handing women back their confidence - in their closet, and in their brand.
We needed to show and tell the story in a way that invites the viewer to step in and see themselves in it, to see what it could do for them. And these stock images helped stitch together that vision alongside the rest of her brand gallery.
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"The biggest gift has been having a visual brand that is cohesive across all aspects. It’s a seamless integration."
Katherine Bignon
FOLLOW ALONG @RACHAELLEIGHPHOTOS — FOLLOW ALONG @RACHAELLEIGHPHOTOS — FOLLOW ALONG @rachaelleighphotos — FOLLOW ALONG @RACHAELLEIGHPHOTOS — FOLLOW ALONG @RACHAELLEIGHPHOTOS
