OUR APPROACH
Show the concept of the associate team & place Kelly center stage in her new, personal brand
We photographed a collection of images to set Kelly as the anchor point for both her new, personal brand and the established Balsam & Blush brand. That took shape in artist-centric, process images of Kelly. Followed by a blend of person-centric and concept-driven associate team photos without a prominent focus on faces to keep them relevant as team members ebb and flow with needs and seasons.
“
I feel seen. This is the first time I have ever loved photos of me. And I LOVE them! This experience has been second to none."
Kelly Roberts
FOLLOW ALONG @RACHAELLEIGHPHOTOS — FOLLOW ALONG @RACHAELLEIGHPHOTOS — FOLLOW ALONG @rachaelleighphotos — FOLLOW ALONG @RACHAELLEIGHPHOTOS — FOLLOW ALONG @RACHAELLEIGHPHOTOS